Overworked and underplayed. As the world pushes playtime farther away from its priorities, Hilton Worldwide (NSE: HLT) continues to inspire travelers to reclaim fun with its recently launched Hilton@PLAY campaign. And today, superstar Nick Jonas announces he will join in the movement as the next artist to perform as part of the Hilton@PLAY concerts. The show is set for April 22, 2015, at Hilton Anatole in Dallas, Texas.
The Dallas concert follows GRAMMY® winner Paramore’s performance at Conrad New York, which kicked off the concert series last month. To attend the event, Hilton HHonors members are invited to visit HHonors.com/auctions and redeem Hilton HHonors points for the experiences.
“We created the Hilton@PLAY concerts to reward our most loyal guests, to welcome the artists’ most passionate fans – and, most importantly, to make sure the experience is undeniably fun,” said Jeff Diskin, executive vice president, commercial services, Hilton Worldwide. “Nick Jonas will be joining our list of select, A-list performers set to deliver playful, unforgettable experiences across the globe.”
As part of the Hilton@PLAY initiative, Hilton and Live Nation are scheduling performances with some of the biggest names in music at Hilton locations throughout the world. Through the Official Hotel Partner relationship, Hilton benefits from Live Nation’s fully integrated global music platform including concerts, VIP access, digital media, ticketing, content, and performance venues.
Nick Jonas is a multi-talented artist stepping out on his own after achieving worldwide fame with The Jonas Brothers. The GRAMMY®-nominated Jonas Brothers sold 20 million albums and toured the globe several times over before calling it quits in October 2013. Nick Jonas’ self-titled solo debut came out last November on Island. The album features the hit single “Jealous” which reached the Top 10 on the Billboard Hot 100, becoming his highest charting single in the United States to date.
For more information, or to become an HHonors members, visit HHHonors.com.